About
Building Stronger Construction Industry Businesses
Many construction industry companies rely on competitive bidding, inconsistent sales efforts, and occasional referrals to generate new business. While these approaches produce work, they often lead to unpredictable revenue, lower win rates, and tighter margin projects.
A disciplined sales and business development strategy helps companies build relationships with decision-makers early, target the right customers, improve win rates, reduce pursuit costs, and create a more predictable pipeline of profitable work.
In today’s construction industry, having the right sales and business development approach is a necessity. RWA provides experienced business development leadership, resources, and support necessary to build the pipeline, relationships, and growth your company expects, and deserves.
Randy Woodard, CEO
For more than 30 years, Randy has helped construction industry companies grow by winning better work and building stronger business relationships. His experience spans the industry as a sales and business development leader, corporate executive, business owner, and trusted advisor.
A multimillion-dollar sales producer, Randy has helped companies apply real-world industry experience and proven strategies to create more opportunities, build stronger pipelines, win better projects, and achieve sustainable, profitable growth.
A former NCAA Division I baseball player and professional baseball coach, Randy holds both a BA and MBA, complemented by graduate studies in international business management at the London School of Economics. Combining executive leadership, business strategy, and practical construction expertise, he brings a unique and experienced perspective to every client engagement.